Sunday, July 20, 2008

Sunday Reading: On-Line Housing Search Tools

Here's an excellent article from today's L.A. Times about house-for-sale search engines. The writer notes that most of them ask the searcher to sign in, and several sites then forward the searcher's info to a real estate agent. Of course. They're "lead driver" sites, and they make their money by charging Realtors for the leads, or even by charging Realtors to subscribe. They have to make money somehow, right?
Not to plug my company, but I think has an extremely user-friendly site.

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