Friday, May 02, 2008
I'm So Sick of Hearing About Americana Part II
Just in case you've been living under a rock somewhere and could have possibly missed this, Americana at Brand in Glendale is now officially open. Talk about p.r.! LACurbed has been taken over with Americana news, there was a full page ad in the first section of the LA Times, and there was even a story about it on NPR. Here's an item from LACurbed about the condos there:
. The 100 units are still under construction, but this is the finished unit they're showing off--it's a 1,700 square foot, 2-bedroom that's listed for $1.024 million. The leader of the tour noted that the windows have sound-proofing to entirely muffle all outside sounds. The tour guide also dropped some more information about that fancy concierge service: Apparently, they will dutifully do such chores as send birthday cards to your family members every year if you give them the dates. (That was the example given.) Overheard #1 on the tour: "Nice, but that's expensive." Overheard #2: "This is like Vegas living." Overheard #3: "The elevator is too small." Wow. Who needs a nice vintage Spanish with a view on the hill when you can get somebody to send your birthday cards for you?